Rockstar hotel

Rockstar Hotel is a property created by FRC in partnership with The Spoke Club and takes place each year in conjunction with two key events on the Canadian music calendar: North by Northeast Music Festival (NxNE) and the Much Music Video Awards (MMVA’s). The event is INVITE ONLY and limited to one thousand guests. The event is positioned as a ‘money can’t buy’ experience, as tickets / passes have NEVER been sold. We have built a lot of equity with partner brands and BANDS, and as such, it has become the “go to” event that weekend.