Phone: (647) 426-8742 ext. 2
Sr. Manager, Music & Marketing
Despite having worked in the Sports Marketing industry for 6 years, Tyler has always been fascinated by the profoundly emotional connection music makes with people and therefore, music’s potential application in brand marketing. With a natural eye for what moves & motivates consumers and a unique approach to strategic program creation, Tyler has proven he can generate innovative & effective marketing solutions to help any brand achieve their objectives. A huge music fan himself, Tyler has attended hundreds of music events - from festivals and stadium tours, to corporate shows and small gigs. "As a big consumer of music, I am constantly observing how fans interact with brands as part of their music experience - thinking like a 'fan' first and 'marketer' second provides an invaluable perspective on how brands should be approaching fans in the music space - how would I want to be engaged?".